Sage SalesLogix Marketing

Best Practice Marketing with Sage SalesLogix v7.5

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For Marketing Directors and Managers and Marketing Professionals
As a marketing professional, you’re tasked with executing marketing campaigns that bring in results. Managing your budget wisely, tracking marketing campaign ROI, and creating effective messaging and collateral that resonates with customers are top challenges for Marketing Directors and Managers. Sage SalesLogix provides full-scale marketing campaign management capabilities so you can segment and target profitable customers and prospects. Budget tools help you understand costs associated with a campaign as well as your ROI. Real-time reporting and advanced analytics tools give you a deeper understanding of campaign effectiveness, including conversion rates, lead source, and more. Powerful lead management capabilities enable you to process quality leads and deliver them to the sales teams quickly. And, the ability to track win/loss data arms you with information needed to adjust messaging and collateral where it makes sense. Calendar and activity management within Sage SalesLogix increase your efficiencies as well with all the information and tools you need to perform your job and organise your day in a single application.

With Sage SalesLogix you’ll have every detail of your campaigns at your fingertips and the insight needed to increase the effectiveness of your marketing efforts, ultimately increasing sales and helping you meet or exceed your revenue goals. 

Key Contributions

• Understand Campaign ROI:
  Ensure your limited marketing budget is being spent wisely by utilising campaign tracking and budgeting tools.
• Understand Why You’re Winning and Losing Deals:
  View valuable win/loss data to redefine product strategy, messaging, and your marketing deliverables strategy if necessary.
• Manage Leads for Increased Marketing Efficiencies:
  Manage the entire lead process from import to opportunity conversion to gauge your effectiveness.
• Gain a Deeper Understanding of Your Campaign Effectiveness:
  Leverage business analytics tools to understand the effectiveness of your campaigns and facilitate more strategic decisions.
• Easily Organise Your Day:
  Benefit from the time management tools you need to stay on top of important tasks so you can concentrate your efforts on what matters most, executing your marketing strategies and tactics.

Marketing Painpoints
Click here to see how Sage SalesLogix helps resolve all your marketing pain points.

Sage SalesLogix Marketing Features
Click here to see a complete list of capabilities of Sage SalesLogix Marketing Features.

Testimonials
"We’ve seen a host of customer and staff benefits from SalesLogix including faster access to more complete customer information, easy generation of simple and complex reports, inbuilt knowledge management rules and integration with online education tools."
Joan Skilbeck, Director of Marketing, The Australian and New Zealand Institute of Insurance and Finance

Take action now
To get in touch with a Sage SalesLogix Certified Business Partner or for more information, please call 13 SAGE in Australia or 0800 904 409 in New Zealand, or alternatively, fill out our enquiry form.